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Digital Marketing Training
January 18, 2019 @ 9:00 am - 11:00 am
Ever wonder what is missing from your digital marketing skills? – What you can do in 2019 to grow your business?
Here is an amazing opportunity to improve your digital marketing skills – learn the language of websites, social media, and content marketing.
This 16 week training series will take your digital marketing skills to another level. One that will attract clients and give you a detailed strategic plan for building your business using digital marketing – and yes all for FREE.
Topics To be Covered:
Creating and Updating Your Brand/Style Guide
Customer Value Journey
Conversation Funnels
E-Mail Marketing: Engagement Campaigns and more
Content Marketing
Paid Traffic: Retargeting and Traffic Stores
When to Hire a Professional for Your Marketing
Sales Team Development
The Details
Beginning January 18th through May 17th, Fridays 9-11 AM
Trainings are available via Webcast, on your phone or tablet, with others or saved to watch later.
The entire training will be available via webcast (you will get the link 6 days prior to the first training) after you register) as well as through onsite facilitation at the Franklin County CDC in Greenfield, Valley CDC in Northampton, and at the MSBDC in Springfield!
The Franklin County CDC is hosting this workshop series regularly on Fridays from 9-11. We can watch it, interact as a group, discuss it, and work together.
Trainings will be every other week with in-between trainings being a Marketing Mastery Lab to answer your specific questions and to guide you in implementing the topics learned.
All Participants will receive Playbooks with step-by-step action plans that will give you everything you need to start executing immediately.
The training is free with a value of $5,000 per person supported by a grant from the Massachusetts Growth Capital Corporation to deliver top notch training and a collaboration of regional business development organizations listed.
This offering is Free.